Telling the story of the flu
This is a test, a real life test. And if ever there’s a test of how well the ethnic news media connects then this is it.
What is the flu and who does it attack and how dangerous is it? For the Latino news media, this is the story of the day and as shown by this centerfold from Hoy, above, there are a number of ways to reach readers.
What makes this centerfold so powerful is the simple use of graphics and details to convey some basic facts. But this is not a one-day story. It is about health care, and health awareness and the ability of large numbers of persons to get the information they need.
What is the impact on families with relatives in Mexico? What is happening to businesses and others who regularly cross the border to Mexico? How about parents who take off from work to care for children or relatives? And what about the medical professionals they turn to?
Much can be done in print, on the radio and on television. Here is an unusually long and extremely helpful guide to information about the swine flu. It comes from a reporting source that can be a handy and essential tool.
http://www.reportingonhealth.org/
http://www.reportingonhealth.org/resources/lessons/swine-flu-useful-resources
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